Privacy Policy

Last updated: March 2026

1. Who We Are

MORA X is an AI-powered creative agency operated by MORA MEDIA LIMITED. This Privacy Policy explains how we collect, use, and protect your personal data when you interact with our website at www.mora-x.com and when you submit our contact form.

2. What Data We Collect

When you fill out our contact form, we collect: your name, email address, company name (optional), industry sector (optional), and the message you send us. We do not collect any data automatically beyond what you voluntarily submit, unless you consent to analytics cookies.

3. Why We Collect Your Data

We collect your contact form data solely to respond to your inquiry and follow up on potential business opportunities. We do not use your data for automated profiling, and we do not sell or share it with third parties for marketing purposes.

4. Legal Basis (GDPR)

Our legal basis for processing your personal data is your explicit consent, given by ticking the consent checkbox in the contact form (Art. 6(1)(a) GDPR). You may withdraw your consent at any time by contacting us at the address below.

5. Analytics Cookies

With your consent (via the cookie banner), we use Google Analytics 4 to collect anonymised usage data — pages visited, session duration, and general location (country level). IP addresses are anonymised. You can decline or withdraw analytics consent at any time by clicking 'Decline' in the cookie banner. We do not use advertising or tracking cookies.

6. Data Retention

Contact form submissions are retained for up to 24 months to manage ongoing business relationships. If you request deletion earlier, we will comply within 30 days. Analytics data follows Google Analytics' default retention settings (14 months).

7. Your Rights

Under GDPR you have the right to: access the personal data we hold about you; request correction of inaccurate data; request deletion of your data ('right to be forgotten'); request restriction or object to processing; data portability. To exercise any of these rights, use the contact form on our website.

8. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. Our website is served over HTTPS.

9. Third-Party Services

We use Google Analytics (Google LLC, USA) for anonymised analytics, only if you consent. Google Analytics data is processed under Google's standard contractual clauses. No other third-party services receive your personal data.

10. Contact & Complaints

For any privacy-related requests, use the contact form on our website. If you believe your rights have not been respected, you have the right to lodge a complaint with your local data protection authority (for Italy: Garante per la Protezione dei Dati Personali — www.garanteprivacy.it).

© 2026 MORA X by MORA MEDIA LIMITED. All rights reserved.